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Apparently
your sadness
is a commodity –
something people
want.
Like a new pair of shoes,
or a 4-week
detox programme.

Apparently
your misery
can be graphed
and tracked –
a better business plan
will increase your outreach;
you can develop a wider market;
your depression can be monetized.

You’re an entrepreneur!
All you need to do is
produce regular content,
protect the brand:
and never be happy.

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